brand design.
A brand is more than a logo and colors. Your brand is the foundation of all your marketing – the personality, look, and voice of your company.
launching a new brand can be overwhelming
It takes thought, research, analysis and investigation to answer the 4 questions every brand must answer: Who are you? Who needs to know? How will they find you? Why should they care? Whether you’re just starting out or it’s time for a face-lift, how you answer these questions provides the groundwork for the big deal to follow: the marketing strategy.
stop surviving, start thriving
great brands start with BIG ideas
here’s how we make it happen:
01. Brand Strategy
Getting this right is a game changer. Good brand strategy aligns your brand’s value and communication with what your ideal customer is looking for. We’ll help you nail it with
Research and discovery
Ideal customer profiles
Creation of your brand’s controlling idea
02. Visual Identity
Strong visuals get lodged in our brains like catchy songs. Using strategy and psychology, we’ll help create your brand’s visual identity, including
Creative direction
Logo design
Graphic elements
03. Brand Delivery
Get your brand working for you with concrete language, strategy, and guidelines that everyone in your organization can use to create collateral and speak with customers
Branding guidelines
Brand strategy guide
Brand Tone & Voice
fuel your brand
and get connected with your audience
logo design
brand stories
signage
business cards
web design
social graphics
infographics
packaging design
print design
email marketing
pitch decks
video editing
featured projects:
Hamilton East Public Library
How do you convince a community that their library offers services that are relevant to their modern, every day needs?
BPI Outdoor Living
When your work screams “premium” how do you make your brand image match your offering?
