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Facebook’s Latest Ad Changes and What It Means for Your Ad Strategy

May 26, 2022 | Social Media, Strategic Marketing, Web Marketing

Nothing connects consumers to brands more directly than digital advertising. Whether you’re a local nonprofit or a Fortune 500 company, digital ad strategies are one of the best ways to promote your brand. But if one thing is certain, it’s that change is inevitable in...

Humanizing Your Brand and Making It Your Customers’ Best Friend

Jan 25, 2022 | Brand Storytelling, Branding, Social Media

What makes humans different from robots? Personality. Well, a lot of things make us different, but personality is a big one. Your personality makes you who you are and helps you form relationships with other people. Without that personal element, interactions feel...

Social Media Never Rests – Even When You Do: Tips for Automating Social Media

Aug 2, 2019 | Business Tips, Social Media

While listening to one of my favorite podcasts on the way to work last week, I heard a segment about email forgiveness. You know, those emails you receive and completely forget to respond to and then when you do remember, it’s far past the appropriate time frame to...

Social Media Influence and Lessons from Fyre Festival

Mar 15, 2019 | Social Media, Web Marketing

Social media. Love it, hate it, addicted to it, whatever your relationship is with it, social media is an omnipresent force in our modern day-to-day. What was once the revolutionary idea of sharing photos and reconnecting with people far away, social media seemed like...

Facebook For Business: Why Posting Isn’t Enough

Oct 19, 2017 | Social Media, Strategic Marketing

You already know that as a business, you need to be on social media. The numbers simply don’t lie. On Facebook alone, there are two billion people using the social media channel. For your business, that means your ideal customer and your entire target market are on...

Social Media Marketing Mistake #1: Bad Design

May 14, 2013 | Social Media, Strategic Marketing

Is Your Social Media Marketing Boosting Your Business? Social media marketing is one of those marketing tools that everyone is trying to figure out.  Too often, social media marketing takes up too much time, breeds frustration, and causes business owners to give up....

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Every move counts. If you’re aiming for measurable growth—more qualified leads, higher close rates, cleaner funnels—we’re your people.

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