Voice search optimization is an increasingly important aspect of search engine optimization (SEO) for websites. With the widespread adoption of voice assistants, such as Amazon’s Alexa and Google Home, more and more people are using voice search to find...
Nothing connects consumers to brands more directly than digital advertising. Whether you’re a local nonprofit or a Fortune 500 company, digital ad strategies are one of the best ways to promote your brand. But if one thing is certain, it’s that change is inevitable in...
As information rolls in about technological developments and societal trends we’ve seen in the last year, we’re learning 2021 is not just a good time, but a crucial time to upgrade your web presence. Why? Because nearly all sales leads and customers are coming through...
It’s a common assumption among small business owners and new entrepreneurs that if they make a superior product or provide a superior service then their market will find them. There’s plenty of logic behind this assumption; people have needs and they seek to meet...
Who is your best salesperson? Rob, who ‘Always Be Closing’? Or maybe Stephanie who is great with clients and has the uncanny ability to predict a person’s question before they even ask it? While these salespeople are great to have on your team, and you’re lucky if you...
Social media. Love it, hate it, addicted to it, whatever your relationship is with it, social media is an omnipresent force in our modern day-to-day. What was once the revolutionary idea of sharing photos and reconnecting with people far away, social media seemed like...
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