BPI Outdoor Living
When your work screams “premium” how do you make your brand image match your offering?
increase in unique website visitors in the first year
above annual lead generation goal
more leads per month in the first year
how they did it.
changing the face of an already iconic offering
a brand overhaul
BPI needed branding that reflected their exceptional quality and let customers know they were different. After creating a strategy to appeal to BPI’s ideal customers, Iconic developed a simple, elegant logo and other sleek assets, to build a brand personality that exuded comfort and style.
an elegant website
a winning sales strategy
BPI’s goal was to scale their business, and attract the right customers to get the most out of their marketing.
With a carefully designed sales funnel, implementation of automated marketing software, new email campaigns, strategically developed ad campaigns, and powerful new lead generating content, BPI crushed their growth and revenue goals.
Iconic Digital helped BPI create a premium brand that reflects the premium services they offer, and increase sales through advanced digital marketing tactics.
J.D. Durst | Partner and President